Why brands choose it

• Gives creams and lotions body and a silky, smooth glide on the skin
• Absorbs excess oil, so it suits matte and oil-control product ideas
• A familiar talc alternative for powder-style products in your range

How it is used

Formulators add it to creams, lotions and loose or pressed powders to build consistency and soften the skin feel. It also helps a finished product look less shiny on oily skin.

Make it yours

Say whether you are building a loose body powder, a pressed compact or a mattifying cream, and we will point you to a starch grade to trial against your talc-free base.